The
Seller
History
The Yeller Seller [formerly the Shelby County Shopping News] is a free, classifieds-driven newspaper serving the rural communities across South Shelby County.
Goals
The Yeller Seller and its employees strive to:
- Produce a quality, marketplace-driven product;
- Go the extra mile to meet the needs of its advertisers;
- Edit and publish with integrity and with the best interest of its community in mind;
- Operate at a profit level that allows employees to be fairly compensated, allows the company to reinvest in its community and to stand independent of outside influences;
- Take an active leadership role in its community;
- Do what they say they will do;
- Treat their readers, advertisers and employees as they would like to be treated themselves.
Circulation
The Yeller Seller is published weekly on Wednesdays, and has a wide readership across the rural communities in South Shelby County. It is available for free at 75 high-traffic locations.
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